Statement by Minister Boissonnault on the occasion of Tourism Week 2022

OTTAWA (ON), May 30, 2022 /CNW/ – The Honorable Randy Boissonnault, Minister of Tourism and Associate Minister of Finance, issued the following statement on Tourism Week 2022:

“Today we join from Canada tourism industry to celebrate the 2022 edition of Tourism Week.

“After more than two very difficult years for Canadian tourism, I would like to acknowledge the dedication of tens of thousands of tourism businesses, destination marketing organizations and community tourism associations across Canada who dug deep when things were rocky.

“It is thanks to you, your hard work and your resilience that we can now say: Canada is ready to safely welcome national and international visitors.

“With breathtaking outdoor adventures – whether it’s whale watching or polar bear excursions in our national parks, fishing in the north or houseboating on the Okanagan – Canada has sweet and wild rural and remote adventures in store for you.

“Visitors will likely arrive in one of our incredible cities, by air or by sea. And these too will mesmerize them. With sights and activities like English Bay at Vancouver; the Calgary Stampede; the art gallery of Saskatoon; the forks of Winnipeg; the Old Port of Montreal; Halifax and his remarkable hospitality; the endless beaches of Prince Edward Island or Prince Edward County; the culinary scene Toronto; the Edmonton Folk Music Festival; and even kiss a cod Saint John, Canada will offer its visitors tales large and small that will last a lifetime. And each of these cities, and so many other communities, are ready to host their conferences and business events.

“As we walk the path of reconciliation with Indigenous peoples, we see tourism as reconciliation in action. With experiences like visiting Wendake lodge in Quebec or Métis Crossing to albertaor meet native guides in yukonthe Northwest Territories Where Nunavutwe will connect visitors to the land and to the experience of local peoples whose collective memory dates back more than 10,000 years.

“We know that tourism is a major economic driver and one of the most diverse and inclusive employers in our country. The recovery of our tourism industry is essential to greater economic growth and job growth, and the Government of Canada continues to support tourism businesses as they transition from recovery to sustainable growth.

“To do this, we will build on the foundations laid in 2019, but with a strong forward-looking perspective: workforce challenges, destination development and long-term growth will be among the hot topics. And we won’t let pre-pandemic thinking shape our future.

“It’s a new era. An era that asks us to be bold. To be ambitious. To dance boldly. And that’s why we’re refreshing the federal tourism growth strategy so we can meet our challenges head-on.

“Earlier this month, I launched consultations to from Canada new Federal Pandemic Tourism Growth Strategy. Together, Canadian tourism businesses and all levels of government will work together to design the plan for growth, investment and stability. You can send your comments to the contact person listed on the New Federal Tourism Growth Strategy page.

“In designing the plan for the future of Canadian tourism, I know, without a doubt, that we can attract the type of visitors who will want to keep coming back Canada. We’ll convince families, as well as business and corporate travelers, to stay a little longer, reviving our business and incentive travel economy. We will work with private sector partners to invest in our iconic and little-known tourist gems.

“This Tourism Week, let’s commit to rebuilding, recovering and reclaiming our tourism economy, coast to coast.”

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SOURCE Innovation, Science and Economic Development Canada

For further information: Contacts: Marie-Pier Baril, Acting Director of Communications, Office of the Minister of Tourism and Associate Minister of Finance, 343-576-4131, [email protected]; Media Relations, Innovation, Science and Economic Development Canada, [email protected]

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